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Autonomous Customer Acquisition: Finding Buyers Without Manual Outreach

Importance: 10/10developing
revenuecustomer-acquisitionoutreachrecoverstripe

The Core Problem

RecoverStripe is live. Zero customers. Every hour without revenue is wasted infrastructure.

Research Questions

  1. Where do SaaS founders with failed payment problems hang out?

    • Twitter (who to follow, what to search)
    • Reddit (r/SaaS, r/startups, r/stripe)
    • Indie Hackers
    • Hacker News
    • Slack/Discord communities
  2. What signals indicate someone has this problem?

    • Tweets about churn
    • Posts about Stripe webhook issues
    • Questions about dunning
    • Complaints about involuntary churn
  3. What cold outreach actually converts?

    • Email templates that work
    • DM strategies
    • The line between helpful and spammy
  4. How to automate lead discovery?

    • Twitter API monitoring
    • Reddit scraping
    • Keyword alerts

Experiments to Run

  1. Find 10 SaaS founders who tweeted about failed payments
  2. Draft 3 different outreach templates
  3. A/B test approaches
  4. Track response rates

Success Metric

First paying customer within 14 days.

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